@font-face{font-family:"Inter";src:url("../fonts/InterVariable.woff2") format("woff2");font-weight:100 900;font-display:swap}
:root{--ink:#141416;--rot:#8A3A40;--rot-dunkel:#6F2E33;--stone:#6B6662;--line:#E7E3DF;--bg:#FFFFFF;--hint:#9A9490;--grau:#B7B2AD;--max:1200px}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{background:var(--bg);color:var(--ink);font-family:"Inter",system-ui,-apple-system,"Helvetica Neue",Arial,sans-serif;-webkit-font-smoothing:antialiased;font-feature-settings:"ss01","cv11";font-size:16px;line-height:1.5;overflow-x:hidden}
img{max-width:100%;height:auto;display:block}
a{color:inherit;text-decoration:none}
button,input{font:inherit;color:inherit}
button{background:none;border:0;cursor:pointer}
:focus-visible{outline:2px solid var(--rot);outline-offset:3px}
.wrap{width:100%;max-width:var(--max);margin:0 auto;padding:0 20px}
.nur-desktop{display:none}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}

/* Kopfzeile */
.top{height:60px;display:flex;align-items:center;justify-content:space-between}
.top .logo{flex:none}
.top .logo img{height:42px;width:auto}
.top .call{font-size:14px;font-weight:500}
.top nav{display:none}
.cta-top{display:none}

/* Hero */
.hero-grid{display:grid;grid-template-columns:1fr}
.photo{margin:0 -20px;height:300px;overflow:hidden;order:-1}
.photo img{width:100%;height:100%;object-fit:cover;object-position:50% 30%}
.hero{padding-top:14px;text-align:center}
h1{font-size:23px;line-height:1.15;letter-spacing:-0.02em;font-weight:600;text-wrap:balance}
.sub{margin-top:8px;font-size:15px;line-height:1.4;color:var(--stone)}
.field{margin-top:16px;height:56px;border:1.5px solid var(--ink);border-radius:16px;display:flex;align-items:center;padding:0 6px 0 16px;gap:8px;background:#fff}
.field input{flex:1;min-width:0;border:0;outline:0;font-size:16px;background:transparent}
.field input::placeholder{color:var(--hint)}
.field .go{width:44px;height:44px;border-radius:12px;background:var(--rot);display:flex;align-items:center;justify-content:center;flex:none;transition:background .15s}
.field .go:hover{background:var(--rot-dunkel)}
.field .go svg{width:20px;height:20px}
.trust{margin-top:8px;font-size:13px;color:var(--stone)}
.quiet{display:none;margin-top:14px;font-size:14px;color:var(--rot);font-weight:500}
.quiet a{text-decoration:underline;text-underline-offset:3px}
.signatur{margin:8px 0 0;height:26px;width:auto;display:block}

/* Kennzahlen */
.kpis{margin-top:16px;padding-top:14px;border-top:1px solid var(--line);display:grid;grid-template-columns:repeat(4,min-content);justify-content:space-between;gap:10px;text-align:left}
.kpi b{display:block;font-size:21px;font-weight:600;letter-spacing:-0.02em;font-variant-numeric:tabular-nums;white-space:nowrap}
.kpi small{display:block;margin-top:3px;font-size:11px;line-height:1.25;color:var(--stone)}

/* Logos */
.logos{margin-top:40px}
.logos .lab{font-size:14px;color:var(--stone);display:flex;align-items:center;gap:3px}
.logos .pfeil{width:28px;height:28px;color:var(--rot);display:inline-flex;align-items:center;justify-content:center;flex:none;margin-left:0;position:relative;top:9px}
.logos .pfeil svg{width:28px;height:28px}
.marquee{margin:14px -20px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);overflow:hidden;padding:16px 0}
.marquee .track{display:flex;align-items:center;gap:40px;width:max-content;animation:lauf 60s linear infinite;padding:0 20px}
@media (hover:hover){.marquee:hover .track{animation-play-state:paused}}
.marquee:active .track{animation-play-state:paused}
@media (prefers-reduced-motion:reduce){.marquee .track{animation:none;flex-wrap:wrap;width:auto;gap:14px 28px}}
@keyframes lauf{from{transform:translateX(0)}to{transform:translateX(-50%)}}
.marquee img{height:32px;width:auto;max-width:230px;object-fit:contain;opacity:.6}
.marquee .lg{font-size:15px;font-weight:600;color:var(--grau);white-space:nowrap}

/* Abschnitte */
section.block{padding-top:64px}
#arbeit.block{padding-top:40px}
.eyebrow{display:none}
h2{font-size:28px;line-height:1.12;letter-spacing:-0.02em;font-weight:600;text-wrap:balance}
h2.rot{color:var(--rot)}
.lead{margin-top:12px;font-size:16px;color:var(--stone);max-width:60ch}
.drei{margin-top:28px;display:grid;gap:22px}
.drei h3{font-size:18px;font-weight:600;letter-spacing:-0.01em}
.drei p{margin-top:6px;font-size:15px;color:var(--stone);max-width:52ch}
.cards{margin-top:24px;display:grid;gap:12px}
.card{border:1.5px solid var(--rot);border-radius:16px;padding:20px;position:relative;overflow:hidden;background:#fff;transition:transform .25s,box-shadow .25s}
.card::before{content:"";position:absolute;inset:0;background:radial-gradient(240px circle at var(--mx,50%) var(--my,50%),rgba(138,58,64,.10),transparent 60%);opacity:0;transition:opacity .3s;pointer-events:none}
.card:hover::before,.card:active::before{opacity:1}
.card:hover,.card:active{transform:scale(1.025);box-shadow:0 14px 40px rgba(138,58,64,.12)}
.card{display:flex;flex-direction:column}
.card>*{position:relative}
.card h3{font-size:18px;font-weight:600;letter-spacing:-0.01em;color:var(--rot)}
.card .mehr{margin-top:12px;font-size:14px}
@media (prefers-reduced-motion:reduce){.card:hover,.card:active{transform:none}}
.card p{margin-top:8px;font-size:15px;color:var(--stone)}
.card .rollen{margin-top:10px;font-size:14px;color:var(--ink)}
.btn{margin-top:22px;height:56px;border-radius:16px;background:var(--rot);color:#fff;font-size:16px;font-weight:600;display:inline-flex;align-items:center;justify-content:center;padding:0 24px;width:100%;transition:background .15s}
.btn:hover{background:var(--rot-dunkel)}
.btn.schwarz{background:var(--ink)}
.btn.schwarz:hover{background:#000}
.link{color:var(--rot);font-weight:500;text-decoration:underline;text-underline-offset:3px}

/* Equity */
.equity{margin-top:28px;border-radius:20px;padding:26px 22px;background:linear-gradient(135deg,#97444B 0%,var(--rot) 45%,#6F2E33 100%);color:#fff;position:relative;overflow:hidden;box-shadow:0 20px 50px rgba(138,58,64,.18)}
.equity::before{content:"";position:absolute;inset:0;background:radial-gradient(420px circle at 12% 0%,rgba(255,255,255,.18),transparent 60%);pointer-events:none}
.equity::after{content:"";position:absolute;inset:8px;border:1px solid rgba(255,255,255,.22);border-radius:14px;pointer-events:none}
.equity>*{position:relative}
.equity .badge{display:inline-block;padding:5px 12px;border-radius:999px;background:#fff;color:var(--rot);font-size:12px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;margin-bottom:14px}
.equity strong{font-weight:700}
.equity .btn{box-shadow:0 8px 24px rgba(0,0,0,.18)}
.equity p{font-size:15px;color:#fff}
.equity .vor{margin-top:14px;font-size:14px;color:rgba(255,255,255,.78)}
.equity .btn{background:#fff;color:var(--rot)}
.equity .btn:hover{background:#F6EDEE}
.equity-cta{display:flex;align-items:center}
h2.glanz{background:linear-gradient(100deg,var(--rot) 0%,var(--rot) 42%,#D9A0A5 50%,var(--rot) 58%,var(--rot) 100%);background-size:250% 100%;-webkit-background-clip:text;background-clip:text;color:transparent;animation:glanz 5s linear infinite}
@keyframes glanz{0%{background-position:120% 0}55%{background-position:-120% 0}100%{background-position:-120% 0}}
@media (prefers-reduced-motion:reduce){h2.glanz{animation:none;background:none;color:var(--rot)}}

/* Referenz */
.zitat{margin-top:24px;border-left:3px solid var(--rot);padding-left:18px}
.zitat p{font-size:19px;line-height:1.4;letter-spacing:-0.01em;font-weight:500}
.zitat footer{margin-top:12px;font-size:14px;color:var(--stone)}

/* Beiträge */
.beitraege{margin-top:20px;display:grid;gap:0;border-top:1px solid var(--line)}
.beitraege a{display:block;padding:16px 10px;margin:0 -10px;border-bottom:1px solid var(--line);border-radius:12px;transition:background .25s,transform .25s}
@media (hover:hover){.beitraege a:hover{background:#FAF5F5;transform:translateX(6px)}}
.beitraege a:hover .verlag-logo{opacity:1}
@media (prefers-reduced-motion:reduce){.beitraege a:hover{transform:none}}
.beitraege .m{font-size:13px;color:var(--stone)}
.beitraege .t{margin-top:4px;font-size:16px;font-weight:500;line-height:1.35}

/* Ablauf */
.ablauf{margin-top:24px;display:grid;gap:14px}
.schritt{border:1.5px solid var(--line);border-radius:18px;padding:22px 20px;position:relative;overflow:hidden;background:#fff;transition:transform .2s,border-color .2s,box-shadow .2s}
.schritt::before{content:"";position:absolute;inset:0;background:radial-gradient(240px circle at var(--mx,50%) var(--my,50%),rgba(138,58,64,.10),transparent 60%);opacity:0;transition:opacity .3s;pointer-events:none}
.schritt:hover::before{opacity:1}
.schritt>*{position:relative}
.schritt:hover,.schritt:active{transform:scale(1.025);border-color:var(--rot);box-shadow:0 10px 30px rgba(138,58,64,.08)}
@media (prefers-reduced-motion:reduce){.schritt:hover,.schritt:active{transform:none}}
.schritt i{display:flex;width:32px;height:32px;border-radius:50%;background:var(--rot);color:#fff;font-style:normal;font-weight:600;font-size:14px;align-items:center;justify-content:center}
.schritt h3{margin-top:14px;font-size:17px;font-weight:600}
.schritt p{margin-top:6px;font-size:15px;color:var(--stone)}

/* Über */
.ueber{margin-top:24px;display:grid;gap:22px}
.ueber img{width:100%;max-width:420px;height:auto;border-radius:20px}
.lebenslauf{display:flex;flex-direction:column;justify-content:space-between}
.lebenslauf>div{display:grid;grid-template-columns:92px 1fr;gap:12px;padding:12px 10px;margin:0 -10px;border-top:1px solid var(--line);border-radius:12px;transition:background .25s,transform .25s}
@media (hover:hover){.lebenslauf>div:hover{background:#FAF5F5;transform:translateX(6px)}}
@media (prefers-reduced-motion:reduce){.lebenslauf>div:hover{transform:none}}
.lebenslauf>div:last-of-type{border-bottom:1px solid var(--line)}
.lebenslauf b{color:var(--rot);font-weight:600;font-size:14px;padding-top:2px}
.lebenslauf p{font-size:15px;color:var(--ink)}
.lebenslauf .team{margin-top:16px;font-size:16px}
.lebenslauf>p{margin-top:12px}

/* FAQ */
.faq{margin-top:20px;border-top:1px solid var(--line)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;padding:16px 36px 16px 0;font-size:16px;font-weight:500;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:4px;top:12px;font-size:22px;color:var(--rot);font-weight:400}
.faq details[open] summary::after{content:"–"}
.faq details p{padding:0 0 18px;font-size:15px;color:var(--stone);max-width:64ch}

/* Schluss */
.schluss{margin-top:64px;padding:36px 0 40px;border-top:1px solid var(--line)}
.schluss h2{font-size:30px}

/* Fußzeile */
footer.fuss{padding:28px 0 110px;border-top:1px solid var(--line);font-size:14px;color:var(--stone)}
footer.fuss .logo img{height:34px;width:auto}
footer.fuss .zeile{display:flex;flex-wrap:wrap;gap:10px 20px;margin-top:14px}
footer.fuss a{color:var(--ink)}
footer.fuss .klein{margin-top:18px;font-size:13px;display:flex;flex-wrap:wrap;gap:4px 8px}
footer.fuss .klein .copy{white-space:nowrap}
@media (min-width:900px){footer.fuss .klein .copy::before{content:"· ";}}

/* Sticky-Leiste mobil */
.sticky{position:fixed;left:0;right:0;bottom:0;background:#fff;border-top:1px solid var(--line);padding:10px 16px calc(10px + env(safe-area-inset-bottom,0px));display:flex;gap:10px;transform:translateY(110%);transition:transform .25s;z-index:20}
.sticky.an{transform:translateY(0)}
.sticky a{flex:1;height:48px;border-radius:12px;display:flex;align-items:center;justify-content:center;font-size:15px;font-weight:600}
.sticky .tel{border:1.5px solid var(--ink)}
.sticky .pos{background:var(--rot);color:#fff}

/* Exit-Popup (nur Desktop, nur Formularseite) */
.popup{display:none}

/* Formularseite */
.step-top{height:60px;display:flex;align-items:center;justify-content:space-between}
.step-top .logo{flex:none}
.step-top .logo img{height:42px;width:auto}
.step-top .count{font-size:13px;color:var(--stone)}
.progress{height:2px;background:var(--line);position:relative;margin:0 -20px}
.progress i{position:absolute;left:0;top:0;bottom:0;background:var(--rot);transition:width .3s}
.step{padding-top:28px;display:none}
.step.an{display:block}
.chip{display:inline-flex;align-items:center;gap:8px;border:1px solid var(--line);border-radius:999px;padding:6px 12px 6px 10px;font-size:13px;color:var(--stone);max-width:100%}
.chip b{color:var(--ink);font-weight:500;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.step h2{margin-top:18px;color:var(--rot)}
.step .lead{margin-top:8px;font-size:15px}
.wahl{margin-top:22px;display:grid;gap:12px}
.wahl button{text-align:left;border:1.5px solid var(--line);border-radius:16px;padding:18px 16px 18px 18px;display:flex;align-items:center;gap:12px;width:100%;background:#fff;transition:border-color .15s}
.wahl button:hover,.wahl button.sel{border-color:var(--rot)}
.wahl .t{flex:1}
.wahl b{display:block;font-size:17px;font-weight:600;letter-spacing:-0.01em}
.wahl small{display:block;margin-top:4px;font-size:14px;line-height:1.4;color:var(--stone)}
.wahl svg{width:18px;height:18px;flex:none;color:var(--stone)}
.hint{margin-top:16px;font-size:13px;color:var(--hint)}
.back{margin-top:22px;font-size:14px;color:var(--stone);text-decoration:underline;text-underline-offset:3px;display:inline-block}
.form{margin-top:20px;display:grid;gap:14px}
.form label{display:block;font-size:14px;font-weight:500;margin-bottom:6px}
.form input{height:52px;border:1.5px solid var(--line);border-radius:14px;padding:0 14px;font-size:16px;width:100%;background:#fff;outline:0}
.form input:focus{border-color:var(--ink)}
.form input.fehler{border-color:var(--rot)}
.form .feld-fehler{display:none;margin-top:6px;font-size:13px;color:var(--rot)}
.form .feld-fehler.an{display:block}
.pills{display:flex;flex-wrap:wrap;gap:8px}
.pills button{height:40px;padding:0 14px;border:1.5px solid var(--line);border-radius:999px;font-size:14px;background:#fff}
.pills button.sel{border-color:var(--rot);color:var(--rot);font-weight:500}
.after{margin-top:12px;font-size:13px;line-height:1.45;color:var(--stone)}
.status{margin-top:16px;padding:14px 16px;border-radius:14px;font-size:15px;display:none}
.status.an{display:block}
.status.fehler{border:1.5px solid var(--rot);color:var(--ink)}
.status.fehler a{color:var(--rot);font-weight:600}
.danke{display:none;padding-top:40px}
.danke.an{display:block}
.danke h2{color:var(--ink)}
.danke p{margin-top:12px;font-size:16px;color:var(--stone);max-width:52ch}
.danke .tel{margin-top:18px;font-size:18px;font-weight:600;color:var(--ink);display:block}

/* Rechtsseiten */
.recht{padding:32px 0 80px;max-width:72ch}
.recht h1{font-size:30px}
.recht h2{font-size:20px;margin-top:32px}
.recht h3{font-size:16px;margin-top:20px}
.recht p,.recht li{margin-top:10px;font-size:15px;color:var(--ink)}
.recht ul{padding-left:20px}
.recht .adr{margin-top:14px;font-size:15px;line-height:1.6}

/* Desktop */
@media (min-width:900px){
  .wrap{padding:0 64px}
  .nur-desktop{display:block}
  .nur-mobil{display:none}
  .top{height:76px}
  .top .logo img{height:56px}
  .top nav{display:flex;gap:26px;font-size:15px;font-weight:500;color:var(--rot);white-space:nowrap;flex:none}
  .top .right{flex:none}
  .top .right{display:flex;align-items:center;gap:28px}
  .top .call{display:none}
  .cta-top{display:inline-flex;height:42px;padding:0 18px;border:1.5px solid var(--ink);border-radius:12px;align-items:center;font-size:15px;font-weight:600;color:var(--ink);white-space:nowrap;transition:background .15s,color .15s}
  .cta-top:hover{background:var(--rot);border-color:var(--rot);color:#fff}
  .hero-grid{display:grid;grid-template-columns:1fr 380px;gap:56px;align-items:center;padding-top:10px}
  .hero .sub{margin-top:42px}
  .photo{margin:0;height:496px;border-radius:24px;order:0}
  .photo img{object-position:50% 50%}
  .hero{padding-top:0;max-width:640px;text-align:left}
  h1{font-size:42px;line-height:1.08;letter-spacing:-0.026em;max-width:15ch}
  .quiet{display:block}
  .photo{height:496px}
  .kpis{text-align:left}
  .sub{font-size:18px;margin-top:14px;max-width:560px}
  .field{height:62px;border-radius:18px;max-width:600px;margin-top:20px;padding:0 8px 0 20px}
  .field input{font-size:17px}
  .field .go{width:50px;height:50px;border-radius:13px}
  .trust{font-size:14px;margin-top:12px}
  .quiet{font-size:15px;margin-top:18px}
  .kpis{grid-template-columns:repeat(4,1fr);gap:32px;margin-top:34px;padding-top:22px}
  .kpi b{font-size:34px}
  .kpi small{font-size:13px;margin-top:4px}
  .logos{margin-top:44px}
  .marquee{margin:12px -64px 0;padding:16px 0}
  #arbeit.block{padding-top:120px}
  .marquee img{height:36px;max-width:260px}
  .signatur{height:38px;margin:12px 0 0}
  .marquee .lg{font-size:18px}
  section.block{padding-top:96px}
  h2{font-size:40px}
  .lead{font-size:18px}
  .drei{grid-template-columns:repeat(3,1fr);gap:40px;margin-top:40px}
  .cards{grid-template-columns:repeat(3,1fr);gap:20px;margin-top:32px}
  .card{padding:28px}
  .btn{width:auto;min-width:260px}
  .equity{padding:40px;display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:center;margin-top:36px}
  .equity .btn{margin-top:0}
  .equity-cta{justify-content:center}
  .zitat{margin-top:36px;max-width:820px}
  .zitat p{font-size:22px}
  .beitraege{grid-template-columns:1fr 1fr;gap:0 40px;margin-top:28px}
  .ablauf{grid-template-columns:repeat(3,1fr);gap:20px;margin-top:36px}
  .schritt{padding:28px}
  .ueber{grid-template-columns:360px 1fr;gap:56px;align-items:stretch;margin-top:36px}
  .lebenslauf>p:last-child{margin-bottom:0}
  .lebenslauf .team{margin-top:8px}
  .lebenslauf p{font-size:16px}
  .lebenslauf>div{grid-template-columns:110px 1fr}
  .faq{margin-top:28px;max-width:820px}
  .schluss{margin-top:96px;padding:56px 0 64px}
  .schluss h2{font-size:44px}
  footer.fuss{padding:36px 0 40px}
  footer.fuss .logo img{height:40px}
  .sticky{display:none}
  .popup{position:fixed;inset:0;background:rgba(20,20,22,.45);z-index:30;align-items:center;justify-content:center}
  .popup.an{display:flex}
  .popup .box{background:#fff;border-radius:24px;padding:36px;max-width:520px;width:calc(100% - 40px);position:relative}
  .popup h3{font-size:26px;letter-spacing:-0.02em;line-height:1.15}
  .popup p{margin-top:12px;color:var(--stone)}
  .popup .tel-btn{margin-top:22px;width:100%;font-size:20px}
  .popup .weiter{display:block;margin:16px auto 0;font-size:14px;color:var(--stone);text-decoration:underline;text-underline-offset:3px;position:static}
  .popup .zu{position:absolute;top:14px;right:16px;font-size:28px;line-height:1;color:var(--stone)}
  .step{max-width:640px}
  .progress{margin:0 -64px}
  .btn.form-btn{width:100%}
  .danke{max-width:640px}
}

/* Prosa-Abschnitt (längere Sätze) */
.prosa{margin-top:20px;max-width:72ch}
.prosa p{font-size:16px;line-height:1.6;color:var(--ink);margin-top:14px}
.prosa strong{font-weight:600;color:var(--rot)}
@media (min-width:900px){.prosa{margin-top:28px}.prosa p{font-size:18px}}
/* Beiträge: Verlagsname (Logo folgt) */
.beitraege .verlag-logo{display:block;height:26px;width:auto;max-width:230px;opacity:.62}
.beitraege .verlag-logo.hoch{height:40px}
.beitraege .t{display:block;margin-top:10px}
.klein-hinweis{margin-top:12px;font-size:12px;color:var(--hint)}

/* Bildbänder */
.band{width:100%;height:auto;border-radius:20px;margin-top:24px}
.mit-bild{display:grid;gap:0}
@media (min-width:900px){
  .band{border-radius:24px;margin-top:0}
  .mit-bild{grid-template-columns:460px 1fr;gap:56px;align-items:center;margin-top:36px}
  .mit-bild .drei{grid-template-columns:1fr;gap:26px;margin-top:0}
  .mit-bild .ablauf{grid-template-columns:1fr;gap:14px;margin-top:0}
  .mit-bild .schritt{padding:22px 24px;display:grid;grid-template-columns:32px 1fr;gap:16px;align-items:start}
  .mit-bild .schritt h3{margin-top:4px}
  .mit-bild .schritt p{grid-column:2}
}

/* Agentur-Elemente: Erscheinen beim Scrollen, Auswahlfarbe, magnetischer Knopf */
::selection{background:var(--rot);color:#fff}
.reveal{opacity:0;transform:translateY(18px);transition:opacity .7s ease,transform .7s ease}
.reveal.in{opacity:1;transform:none}
.drei>div.reveal{transform:translateY(22px)}
.drei>div.reveal.in{transform:none}
@media (prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}}
.btn{transition:background .15s,transform .2s}
.equity .btn:hover{background:#fff;transform:scale(1.04)}
.schluss .btn:hover{background:var(--rot);transform:none}
@media (prefers-reduced-motion:reduce){.equity .btn:hover{transform:none}}

/* Touch: Daumen-Zustände (iOS aktiviert :active erst mit touchstart-Listener, siehe site.js) */
a,button,.card,.schritt,.lebenslauf>div{-webkit-tap-highlight-color:transparent}
.beitraege a:active{transform:translateX(6px)}
.lebenslauf>div:active{transform:translateX(6px)}
.equity .btn:active,.schluss .btn:active{transform:scale(1.04)}
.card:active{transform:scale(1.02)}
@media (prefers-reduced-motion:reduce){.lebenslauf>div:active,.equity .btn:active,.card:active{transform:none}}